…Works Together Across Global Sector Objectives
The world’s two leading Travel & Tourism organisations representing the global public and private sectors, World Travel & Tourism Council (WTTC) and United Nations World Tourism Organisation (UNWTO) have signed a Memorandum of Understanding (MoU) in an agreement to work together across a number of key objectives.
This historic first MoU, which took place at just concluded G20 Ministerial meeting in Goa, India, was focused on advancing public-private sector cooperation at the global level whilst promoting job creation, talent development and business opportunities around the world.
Together, WTTC and UNWTO will promote tourism in the global and national agendas while working to progress skills, innovation, entrepreneurship, and investment and the transition towards a more sustainable and resilient Travel and Tourism sector.
The two parties will also foster community empowerment and inclusion and collaborate around crisis preparedness, management, and recovery, building on the lessons learned from COVID 19 pandemic.
Speaking on the MoU, WTTC President & CEO, Julia Simpson, said: “Through the signing of an historic new MOU, WTTC and UNWTO embark on a new chapter of collaboration together, uniting our expertise to pave the way for a prosperous future for the Travel and Tourism sector. Together, we can create a powerful synergy that will shape the global landscape, opening doors to endless opportunities and benefiting travelers, businesses, and destinations alike.”
UNWTO Secretary-General Zurab Pololikashvili, in his remark said, “we are only stronger if we work together to respond to the interconnected challenges facing our sector. Strong public-private partnerships are the foundation to transform tourism and build resilience, and consolidating our partnership with WTTC will achieve exactly what we need – joining efforts to build a better future through tourism.”
