NiMRA gets new leadership

Seyi Adeoye

The Nigeria Marketing Research Association (NiMRA) has elected the Chief Executive Officer, Pierrine Consulting, Seyi Adeoye, as the new president of the association.

With the new appointment, Adeoye is poised to lead NiMRA into a new era of innovation in the marketing research industry. Speaking on his agenda of office, Adeoye promised to future-proof the association and elevate its impact on the Nigerian market.

He said his vision for the organisation revolves around the core principles of reimagining, engaging and growing as well as reflecting his firm’s commitment to pushing boundaries and fostering progress in the industry.

According to him, the key objectives include establishing robust structures, defining clear value propositions for stakeholders and enhancing the visibility and attractiveness of NiMRA to grow the talent pool within the industry.

While commending Adeoye’s election as President of NiMRA, Pierrine Consulting, also celebrated one of the organisation’s lead consultants, Victor Onofomi, who was also elected as Financial Secretary of NiMRA. This, the firm said, further highlighted Pierrine’s commitment to leading innovation in the industry.

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