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The MMA2KIARace, which is instagram-driven, can be accessed by fans on the new MMA2 corporate website: www.mma2.com.ng, its Twitter handle: @MMA2Bicourtney and Facebook page: MMA2Bicourtney.
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The first-of-its-kind competition, designed by Gr8n, a marketing communications company, aimed at further encouraging the general public to embrace available online resources to conduct their businesses and social interactions. Participants are expected to follow the MMA2KIARACE handle on instagram @mma2kiarace, repost and simply follow the given instructions.
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The competition, like past innovations by BASL, is inspired by the conviction that Nigeria can no longer afford to swim against the tide and must fully embrace the digital media for all its transactions and interactions, as is the case in developed parts of the world.